Fletcher Prince

Everyone markets their company around the holidays, even if all they do is send a greeting card to employees or clients. The trick is — standing out from all that holiday buzz and clutter.

As you know, at Fletcher Prince we are big on marketing with YouTube video. For businesses and nonprofit organizations, YouTube is a terrific way to relate key messages that are relevant and informative for your target audiences.

Business and nonprofit managers should realize, however, that while people do go to YouTube for company and product information and how-to tips, they also want to be entertained and engaged.

Your company can be engaging by being sincere and amiable, and by reaching out to your audiences with positive messages. A holiday greeting video is an easy way to accomplish that.

It’s traditional for many businesses to send holiday greetings to their customers, clients, or members. Creating a…

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